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Oct 10, 2026

Today continues our series of Topic Showcases, where we focus on a crucial topic by rounding up the greatest highlights and clips from Level 10 Contractor’s ENTIRE podcast run. That’s over 2500 episodes of fantastic treasures and marketing gold to curate from! This week, we shine our light away from our usual topic,...


Oct 9, 2026

After renewing radio and TV schedules for 12 clients, Rich shares eight lessons contractors should know about traditional media. From surprisingly stable TV pricing and negotiating better deals to catching rep mistakes and getting freebies, he breaks down what he learned firsthand—and explains why radio and TV...


Oct 8, 2026

It’s Throwback Thursday again, and today we are going to continue our topic of Turning One Sale into Many from a 2015 webinar Rich did. The first half of the webinar was covered LAST Thursday on the podcast, and was on the topic of Proximity Marketing. Go back and take a listen if you missed that one for some reason....


Oct 7, 2026

Today’s podcast is all about FUN! Specifically, it’s a challenge to you to find ways to make doing business with your company more fun! It’s not only possible, it might actually be a big competitive advantage for you. Without further ado, here’s Rich talking about having a little FUN!


Oct 6, 2026

The traditional marketing funnel is dying. Today’s customers don’t want to be pushed from awareness to purchase—they want to explore, interact, and learn on their own terms. Rich explains how contractors can build a marketing “playground” using surveys, social media, videos, podcasts, giveaways, lead magnets,...