Aug 10, 2026

Everybody wants more repeat business, right? I mean, if somebody comes back for round 2, that means that a) they must have liked you pretty good the first time, and b) that’s gonna be a really low lead cost! Bonus! But the truth is… even though contractors want and love repeat business, the overwhelming majority of...

Aug 3, 2026

Everybody loves a good surprise, right? Not the kind where a person jumps out from behind a corner and causes you to pee your pants… I'm talking about the kind where you find a $20 bill in your coat pocket that you forgot about… or when somebody does something nice and unexpected for you. THAT kind. On today’s...

Jul 27, 2026

Today’s podcast is based on a very simple premise: If you can SHOW your prospects what you’re all about… so that it’s super easy to understand, then they’re going to be more likely to believe whatever it is you’re TELLING them about your products and your company. Yep, we’re talking about the power of a...

Jul 20, 2026

Today we continue our 5 Ways to Monday series with a topic that should get your attention… closing prospects who said no the first time. Rich has ideas for recovering deals while you’re still in the home… during the 1 or 2 days after the appointment… and for up to two YEARS after the appointment. This is...

Jul 13, 2026

How would you like to get more money for every sale your company makes? I mean, instead of $10,000, for example, you can get $10,500. THAT’S what today’s podcast is all about… getting more money from your customers. Rich will give you 5 ways, to be precise… including focusing on branding, raising your prices,...