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Jan 12, 2022

Rich answers questions about Radio and TV from an owner of a company that wants to start advertising!

Shows Rich Mentioned:

#437- When Should We Start Advertising on Radio & TV?

#327 - What To Expect When Level 10 Handles Your Media Buying

#794 - Top 500 Live Keynote: Why Branding Should Be Your #1 Objective

#457 -


Jan 11, 2022

Rich dissects a marketing letter from a roofing company that got close to NO Results. Rich reworks the letter and shares how to make it work.


Jan 7, 2022

If you have a new company - how do you generate leads with a shoestring budget? Great Question. Rich tackles it today with an owner of a new company.


Jan 5, 2022

How do you make sure your prospect understands who you are, what you do and how you are different than your competitors? You need to act like an attorney presenting his case before the Jury. Rich explains with an amazing story about his time as a Juror.


Jan 4, 2022

What happens when radio marketing “experts” Tell Rich his ads don’t work? Well, first of all you get an upset Rich, but we also get to find out WHY he was so upset!